World Cup Non-Coverage in China

(Apple Daily (Taiwan)

[in translation]

Since the beginning of the FIFA World Cup in Germany, something strange is happening in Chinese journalism.  Xinhua, CCTV and other official media sent huge teams to Germany, but their news reports are unexciting.  Instead, the local or Internet media have scooped some amazing exclusives.  For example, when Brazil beat Croatia at 5am on June 14, the Sohu sports page immediately had an exclusive interview with Brazilian star Kaka.

Finally, Xinhua could not stand it anymore and published an article titled "People who are even more awesome (full of shit) than Parreira) to expose the massive fabrications from certain Chinese reporters.  The report pointed out that the extent to which Chinese reporters have gone must have astonished even Brazilian trainer Carlos Alberto Parreira.

For example, Franz Beckenbauer must be very busy going from one game to another, but he seems to be interviewed by mainland Chinese media every few days.  He does not speak Chinese, but in the Sports Weekly exclusive interview, he can name the individual players on China's national team.  Even better yet is the exclusive interview with FIFA chairman Sepp Blatter in Shanghai Youth Daily, in which he came over after the reporter called out his name in a hotel lobby.

Famous football stars such as Luis Figo of Portugal and Francesco Totti of Italy are longstanding good friends of mainland Chinese reporters, according to these reports.

Apart from fabricating exclusive interviews, transplanting is another technique.  The June 6 training session for the English team was opened to reporters, and the goalkeeper accidentally bounced the ball off the head of a Japanese television reporter.  But Shanghai's Eastern Sports Daily changed the report to read that the ball bounced off her head and the goalkeeper was "heartbroken" and comforted her.

List of fabricated FIFA World Cup News

Related LinkReporting on the World Cup, this millennium and last  Joel Martinsen, Danwei